IBM supports local organisations through workshop in partnership with Community First
Charities and not-for-profit organisations continually welcome support from local businesses.
Community First work with many local companies, who regularly give up their time to upskill organisations that can benefit from their expertise.
IBM kick-started the year by spending a day with local organisations at its Portsmouth location sharing their extensive knowledge on how to effectively market your organisation.
For local charities, spending time with employees from IBM is a welcome and unique opportunity; participants learnt the basics of marketing, with topics such as branding, the importance of logos and telling your own story to get your message across in an effective way.
Each Participant had their very own mentor from IBM with them for the day who ensured they had the tools and information to formulate their very own marketing plan.
IBM takes part in a rolling programme of support for charities throughout the year facilitated by Community First, the focus of the workshops are for staff from IBM to give something back to the community by passing on their skills to community groups.
For participants these days are invaluable.